Studies point to a systematic shift in various signatures of the EEG from infancy to adulthood, however there is no clear large scale longitudinal dataset…
Lab Talk
Searching for Memory in the EEG
The search for correlates of memory in the EEG has been a confounding area of study. The answer may lie in clever approaches to temporal…
Intra-person Variability in the EEG
Our brain activity are in constant flux and fundamental aspects of the dynamics vary both across the brain and over time. For some people this…
Neuromarketing with EEG: The Science and the Hype
Neuromarketing using EEG takes advantage of frontal asymmetry as a measure of emotional engagement but confounds abound and better methods are needed for real results. …
Cognitive Health: Defining and Measuring it
The brain’s primary function is cognition. Why don’t we have measures of cognitive health as a fundamental metric of a healthy brain? Like the heart’s…
The Brain’s Inner Sweet Tooth
Sugars such as glucose are an essential source of energy for the brain’s metabolic process but there is a flip side. The term “sugars”, is…
Einstein, Astrocytes and EEG
Astrocytes shape key features of the EEG signal and may be crucial for effective cognitive processes. In 1955, Dr. Thomas Harvey acquired a brain. Whether…
Your Brain from Noodles to Nuts
Every molecule or nutrient we ingest has potential impact on our brain health and cognitive function yet we know surprisingly little about these relationships. Each…
Getting at Consciousness
The nature of consciousness is difficult to understand but that doesn’t mean we can’t learn to manipulate it. Consciousness is the most elusive aspect of…
For Cognitive Flexibility, Forget the Past
Being flexible in our approach to the future often requires the ability to inhibit or forget the past. In 1942, Abraham Luchins published a seminal…










